Championing healthy smiles


healthy smiles

It takes access to care to make healthy smiles happen

Imagine if everyone had all the guidance they need to keep their smile healthy. We could eliminate so many preventable and treatable oral health problems. That’s our vision, and to reach it we’re raising oral health standards with our product solutions and creating healthy habit-building learning opportunities that are easy to do.

We aspire to a zero-cavity future

From teaching two billion children healthy oral care habits by 2025, to creating access to good oral hygiene practices, Colgate® initiatives ensure that we continue making oral care accessible.

Colgate Bright Smiles Bright Futures

2 billion bright smiles


For almost 30 years, the Colgate® BRIGHT SMILES, BRIGHT FUTURES® program has provided children around the world with free dental screenings and oral health education to help build a lifetime of healthy habits. With your support, we have touched the lives of over one billion kids. Now, our goal is to reach two billion by 2025.

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We're making oral care easier and more accessible

We are committed to making quality oral healthcare products and education easily accessible to more and more people across the globe. We want every person, regardless of needs or circumstances, to be fully equipped with the information and tools they need to keep improving their oral health every day.

Sustainable dental care products


Championing a healthy planet through transparency


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